Waleed ElaghilWhat's nowProduct · Growth · Strategy

The mission

Two billion of us are consumers today, and that is a failure we can end. I see a world where Muslims become pioneers who inspire by building companies and products that change the world!

Why this matters What I actually do Three ways in

Free — start here

All free tools
AssessmentFeature Impact AssessmentScore a feature bet across 8 dimensions and see how defensible it really is.WorkbookIdentifying early adoptersRank your early-adopter segments with the five SHARP criteria and pick the one to enter your market with.FrameworkRIICE product prioritizationThe expanded RICE framework I used at ClickUp, with impact scored for the business and for customers.

The belief

Finding real problems, building something people genuinely need, doing it excellently, and being paid honestly for it — that is service, and it is available to everyone on a Tuesday afternoon.

Guided by signals over noise, islamic judgment over blind capitalism and AI as the lever for remarkable work, we can build remarkably unique solutions.

Where it started

Two and a half years designing structures. Somewhere along the way I fell for technology, product management and entrepreneurship, and found the thing I am actually good at: turning messy signals into practical frameworks and remarkable solutions

My first startup, Mogz, died. It taught me everything I now teach.

The chapters

  1. The engineerStructures, 2.5 years
  2. The turnSpotting problems
  3. Mogz2016 · first startup, it failed
  4. The startupsThree seats, three startups
  5. StartHack Framework7 workbooks, 133+ canvases
  6. ClickUp32 → 900+ people
  7. Qawafel$60M GMV in two years
  8. SallaActivation 13% → 25%
  9. Misk & TrefordMentoring and teaching founders
  10. Elden StudioBuilding in public
Read the whole story

What the world needs

Nearly two billion of us, and too few of the products we open every morning were built by us or thought about us. That is not a grievance. It is an opening, and openings close.

Building has never been cheaper. What is still scarce is the judgement to build the right thing — and that can be taught.

What I am good at

Fifteen years of product. An early PM at ClickUp as it went from 32 people to 900. Head of Product at Qawafel. Company-wide product strategy at Salla.

The craft is the same every time: find the real problem, prove it with evidence, and make one bet the whole room can defend — to a CEO, a board, or engineering.

Waleed Elaghil smiling at his laptop, in a beige hoodie
Waleed ElaghilProduct leader and founder · Calgary · Remote · GCC

Receipts

Activation rate I helped lift at Salla

GMV at Qawafel in two years, as Head of Product

ARR at ClickUp, from 2018 to 2025

Their words

“Seeking what is true and good. Maybe that's work related, personal or spiritual. Either way, I know he's not okay with mediocrity and I very much admire that.”
Zach BlodgettSenior Product Manager · ClickUp
“He does things very fast! Help people figure things out and present his work nicely”
Ying TanProduct Designer · ClickUp
“Thoughtful, in-depth! Understanding the inner workings of products, their limitations, and coming to relevant conclusions”
Andy BicknellHead of Competitive Intelligence · ClickUp
“Thoughtful, in-depth! Understanding the inner workings of products, their limitations, and coming to relevant conclusions”
Andy BicknellHead of Competitive Intelligence · ClickUp

Three ways in

Most of what is here costs nothing.

Free toolsTake what is useful. No drip sequence.
Feature Impact AssessmentRIICE product prioritizationPRD I used in ClickUp
See more
ProductsBuilt because I needed them.
DriftPageLiveInsightloopLiveShip or ChurnLive
See more

Rather bring me in? Work with me — three advisory slots this quarter.

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Inside The Trenches is my newsletter, every other week, driven by my obsession to move beyond the surface! Where I go deep unveiling the art of product mastery, entrepreneurship and vibe building (not just coding) through hands-on and practical frameworks and gems. Subscribe, and follow me where I post.

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